Most Businesses Don't Have A Traffic Problem. They Have A Data Problem.
I audit, fix and validate the tracking systems behind Google Ads, Meta Ads and CRM attribution so you know exactly which marketing generates revenue. No assumptions. No blind spots. Just data you can act on.
Marketing decisions were being made on incomplete attribution data. With conversions misattributed across channels, it was impossible to tell which campaigns were actually driving revenue.
Once tracking and attribution were corrected, Google Ads was revealed as the highest-performing channel, and budget could be scaled with full confidence in the numbers.
“Fixing attribution did not just clean up a report. It changed where the money went. The business stopped guessing and started scaling on data it could verify.”
Services
Tracking audits, fixes, and attribution consulting for agencies and businesses that need accurate data.
Tracking & Attribution Audit
Find broken conversions, attribution gaps, CRM blind spots, and tracking conflicts across your entire stack. Delivered with a clear remediation roadmap.
Tracking Fixes & Implementation
GA4, GTM, Meta CAPI, Google Enhanced Conversions, server-side tracking. I build and repair the measurement pipeline at the code level.
Agency Tracking Support
White-label audits, fixes, and ongoing tracking maintenance for agencies. Your clients get enterprise-level measurement without hiring full-time.
CRO & Measurement Audits
Find friction points, validate lead quality, and improve conversion performance using real data. Not UI guesses. Actual event-level analysis.
Real projects from the last 60 days. This is what the market is actually paying for.
Shopify Tracking Audit
$500Complete GA4 + GTM audit for a Shopify store
Found duplicate purchases, attribution gaps, and migration issues. Roadmap delivered and approved.
Agency Tracking Audit
$350Multi-platform audit for an agency client
Identified broken conversion tracking, platform mismatches, and reporting discrepancies. Remediation plan delivered.
CRO & Tracking Consultant
$30/hrOngoing agency partnership (white-label tracking support)
Agency uses me as their dedicated tracking resource across client accounts. Recurring engagement.
Meta Tracking Fix
ProjectCAPI deduplication and match quality repair
Restored event match quality and eliminated double-counting between browser and server events.
What Clients Say About Working With Me
Real video feedback from agency owners and marketing directors we've worked with.
Most Tracking Looks Fine Until It Quietly Costs You
A Typical Tracking Setup
- Copy-paste no-code setup that breaks on anything custom or headless
- Bot events and junk traffic counted as real conversions
- No deduplication, so conversions are double-counted or lost
- Falls apart across multiple platforms and offline data
- Set once and left to silently drift out of date
Working With Me
- Custom server-side builds, debugged at the code level
- Filtered, deduplicated, high match-quality signal
- gclid and fbclid persistence, with offline and CRM attribution built in
- One engineer owning the full pipeline, dataLayer to conversion API
- Ongoing monitoring, so problems get caught before they cost you
How I Work
Audit
Find where your data is leaking, double-counting, or silently wrong.
Architect
Design the server-side and attribution pipeline your stack actually needs.
Implement
Build it: server-side GTM, CAPI, dedup logic, offline and CRM attribution.
Monitor
Ongoing health checks, so tracking does not break the next time a platform updates.
An Engineer Who Owns Your Measurement, Not A Tag Installer
Emtiaz Hossain
Tracking Audit & Attribution Specialist
I started as a developer, writing JavaScript and building data layers, long before I ever touched an ad account. That order matters. I understand tracking at the code level, not just the tag level, which is exactly where most setups quietly break.
Here is the reality in 2026: browser tracking misses 40 to 60% of conversions, and AI bidding like Performance Max and Advantage+ only performs as well as the data you feed it. Broken signal means wasted spend, no matter how good the campaigns are.
I build and fix the measurement pipeline that makes ad spend accountable: server-side tracking, Conversion APIs, offline and CRM attribution, and the raw GA4 and BigQuery data underneath it. I do not run your campaigns. I make sure the data they run on is correct, so every optimization is built on something real.
Recently trusted by agencies and businesses across Shopify, GoHighLevel, HubSpot and custom websites to audit, diagnose and repair tracking systems responsible for millions in advertising spend.
FAQ
Is Your Tracking Costing You? Let's Find Out.
I'll audit your current setup, show you exactly where conversions are leaking or misattributed, and give you a clear roadmap to fix it. No pitch. No lock-in. Just a diagnosis from someone who actually builds this stuff.
No lock-in contracts. Results keep us working together, so I earn the next project by getting the first one right.